Business development

Sodra Cell

Business-to-business communications and media management, including ‘translating’ scientific language into lay-speak. Conferencing and press receptions. Press trips through Norway and Sweden. Website development. Business development. 

“During a period of over a decade we worked closely with FM to rebuild the company’s position in the UK forest products sector, after a number of difficult years.

“Their promotional creativity and marketing skills were key to the long term recovery of the business, and ultimately to our restoration as market leaders. With their guidance excellent relationships were forged with industry media, and innovative communication with customers, service providers, and environmental organisations became an integral part of our activities. Marketing success in the UK ultimately provided a template for the corporation as a whole, in turn supporting continued success in a number of key regions throughout Europe.”

— Nigel Holland, Managing Director, SODRA CELL

Sodra Cell is the pulp making subsidiary of Sodra, the Swedish forestry co-operative. From responsibly managed forests, it’s one of the world’s biggest suppliers of pulp for paper and textiles, and of wood products, building solutions, fuel, energy and much more. It has a massive R&D department focused on sustainability, and it’s at the cutting edge of innovation and environmental protection.

Website

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